Insights
What is a Customer Data Platform?
A Customer Data Platform is an enterprise computer processing platform used to harvest, aggregate, cleanse, manage, process, analyze and output customer associated data.
What is Customer Experience?
Customer Experience is a term used to describe the relationship a customer has with a business. It refers to the total of all experiences the customer has with the business, based on all interactions and thoughts about the business.
Change Management Software Explained
Change Management Software is a category of application software used to facilitate enterprise change and improvement. It helps organizations to adapt to change by anticipating needs, modifying or displacing incumbent software applications.
What is aPaaS?
A Platform as a Service (PaaS) or application Platform as a Service (aPaaS) is a category of cloud computing services that provides a software platform to allow customers to design, deploy and operate applications without the complexity of building and maintaining the infrastructure typically associated with developing and launching an app.
What is Change Management IT?
Change Management IT is a broad category of application software used to facilitate enterprise change and improvement.
Change Management Software
Change Management Software is any form of application software that equips change management teams to implement enterprise change.
What is a Digital Ecosystem?
A digital ecosystem is an interdependent group of enterprises, people and/or things that share standardized digital platforms for a mutually beneficial purpose, such as commercial gain, innovation or common interest, growth and shareholder returns. Learn more by reading our guide.
What is Digital Transformation?
Digital Transformation (DX) describes a foundational change in how an organization delivers value to its customers. Read our short guide to learn what it means to your business.
What is Customer Lifecycle?
Your customer lifecycle sets out the phases of your relationship with customers. It should be comprised of four phases – seduce, engage, delight and expand. Read our guide to find out more.
What is a Customer Journey?
A customer journey is the mystical (and often theoretical) journey a customer takes to purchase a product. Read this guide to learn more.
What is Customer Insight?
Customer insight is the understanding of your customer, based on their feedback, buying behavior, experiences, beliefs and needs.
What is Customer Experience Strategy?
Customer Experience Strategy is a plan of action designed by an organizational management team to achieve a customer experience that goes above and beyond that of its competitive rivals.
Adapt and scale effortlessly with our
tailored external workforce programs
With 23+ years of helping businesses unlock their full potential, we’ve seen incredible transformations, helping propel them to industry leadership. Let’s connect and show you how we can help.